Best Time to Post

Select your platform, your audience's primary timezone and your content type, and get specific recommended posting windows — both peak hours and off-peak opportunities. Covers TikTok, Instagram, YouTube, Facebook, X and LinkedIn, with the reasoning behind each window so you understand the 'why'.

Select your platform, audience timezone and content type to get recommended posting windows.

How to use

  1. Step 1. Select your platform from the dropdown.
  2. Step 2. Select your audience's primary timezone.
  3. Step 3. Select your content type.
  4. Step 4. Click 'Find best posting times'.
  5. Step 5. Review the peak windows and off-peak opportunities.
  6. Step 6. Note the best days and the reasoning behind each window.
  7. Step 7. Schedule your posts within 30 minutes of the peak windows.

Frequently asked questions

Are these times guaranteed to work?

These are data-backed general guidelines based on aggregated platform usage. Your actual best time depends on your specific audience. Use these as a starting point, then check your platform analytics after 20 posts for your personalized peak times.

Should I post at the exact same time every day?

Consistency helps, but exact minute precision is not necessary. Posting within a 30-minute window of your peak time is fine. What matters more is posting consistently on the same days each week.

Do these times account for daylight saving?

The timezone selector accounts for standard time. During daylight saving periods, your audience's active hours may shift by an hour. Check your analytics during DST transitions and adjust accordingly.

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